Well, 2019 is officially here, and I don’t know about you, but I will probably have issues writing the date correctly for at least another month. Along with a change in date, the new year brings with it predictions and forecasts for a number of topics. My personal favorites are the hottest food and beverage trends to make their mark in 2019.
After devouring a myriad of articles/research/BuzzFeed quizzes on this topic, I’ve drilled down my personal take on what will be HUGE in 2019. Many are ‘no-brainers’, but I also threw in a few surprises.
10) Crazy for Keto
Not a day goes by I don’t read about a new cauliflower / keto product launch in Costco or other mainstream market. What else can we substitute with cauliflower? As someone who works in the industry, I get excited to try all of this stuff – then, try and think how to possibly make some of this ‘schtuff’ more palatable. We still have a long way to go, but I see the goal.
9) Alternative milks abound
Oat milk, anyone? I think 2019 will give rise to even more alterna-milks and, on that same vein of thinking, alterna-dairy based items (think ice cream). Oat seems to be a big one, mainly because of its awesome protein content. Pea will continue to be big too.
8) Mo’ Mediterranean
This trend continues to ride high. I mean why not? Drizzle a ton of olive oil, harissa and feta cheese on something? Yes, please! I am also expecting some lesser known spices and flavors to come to the forefront, such as za’atar, sumac, tahini.
7) CBD: It’s meant to be
I’m telling y’all, CBD is exploding. I’m predicting as legality continues to pervade the US, we are going to see more and more CBD infused products. See KETO comment – let’s just hope some of these products are edible.
6) Functionally flavorful
Functional food is all the rage, and will become more mainstream. Consumers want not only to know what’s in their food and beverages, but they want these ingredients to also provide some benefit. Think fermented products – while drinking your kombucha, throw in some charcoal or lavender, why dontcha?
5) Listen unicorn, you are SO last year
We saw a LOT of unicorn in 2018 – yogurt, ice cream, frappuccino’s. I’m thinking we’re past that point – onto bigger and better things. The world isn’t always rainbows and sunshine, folks. It can also be dark… with charcoal…
4) Waste not, want not
We’ve heard the story on food waste a lot – from those crunchy, green folks we see on Netflix. I expect the food waste issue to become more mainstream this year, affecting grocery stores on the corners. Whether it is embodied products that utilize excess waste, ugly produce, or beverages that contain by-products (think coffee berry), this is an awesome trend I am looking forward to seeing more of.
3) More meatless meat
You may or may not have read about Nestle’s new foray into the meatless burger space, or Impossible Burger’s 2.0 burger. Folks, this area is going CRAZY. I’ve been seeing a lot of seafood-type jerky, whether using sea greens or salmon skin. Sounds odd – but let’s hope it tastes good. According to folks like Michael Pollan, a little less meat could do us all a lot of good.
I can no longer count the number of book releases or times I’ve seen Ayurvedic cuisine mentioned. Don’t know what Ayurvedic means? Don’t worry, you aren’t the only one. This is an Indian-based type of healing related to holistic wellness, where food is medicine. This goes along with functional ingredients, but in a more purposeful way. I see this proliferation in beverages to start with (think Rebbl drinks and Golden Milk), then perhaps making its way into food towards the end of the year.
- The rise and fall of the ‘Millennial sandwich’
Avocado toast, aka the Millennial Sandwich, was the talk of the 2010’s. It has even been credited with the inability of Millennials to purchase their own homes (yikes!). Many are predicting this trend to seriously wane. I for one, just want to see something new come onto the scene. Maybe something meatless or maybe something keto-based. Who knows, but I can’t wait to find out!
A little more food for thought, because EVERYONE wants to know what the most popular destination for 2018 was according to Uber!