Lillie Herbstreit
Category Marketing Manager Wellness Food & Beverage “As the energy market continues to expand, consumers enter this dynamic space craving nuanced experiences – navigating new, exciting flavors and precise solutions to their evolving energy needs. With this rapid...
Simon van Wieringen
Global Product Manager Wellness Food & Beverage “We bring the right botanicals, designed for beverages, backed by science, and ready to scale so brands can go beyond the boost with...
Decoding the Cocktail Menu: Elite Bar Edition
Common Themes in the Cocktail Menus of North America’s Top Bars As the cocktail scene continues to evolve, North America’s top bars are showcasing a fascinating blend of global flavors, innovative techniques, and culinary influences. The cocktail...
How we can help you adjust with FDA’s Phase II sodium reduction guidelines
As we analyze consumer insight on sodium consumption levels, explore how our TasteSolutions® can help you maintain flavor while meeting these new regulations. In August, the FDA announced draft guidelines as part of their ongoing effort to reduce sodium intake...
Healthy Aging & Natural Solutions to Empower Women’s Health
According to the U.S. Census Bureau, by 2035 older adults are expected to outnumber children for the first time in U.S. history.1 The “graying of America” joins the ranks of other countries in Europe and Asia experiencing similar demographic trajectories. In addition...
Health Trends for 2024 and Beyond
Our Top 5 Health Trends 2024: How to navigate and continue to innovate for the now and beyond: It is the start of 2024 and questions around ‘where should we innovate to better address future health trends?’ are sure to be top of mind for many of...
All About 2023 Expo West
In the course of the 4 days at Expo West, I walked a total of 25 miles, that is 6.2 miles a day, and boy was it worth every step! Natural Products Expo West is the largest world’s largest natural, organic, and healthy products trade show. With educational conference...
Redefining American Cuisine Through a Protein Lens
Okay, let’s talk about protein. We know what it does for the body, right? Proteins keep us fuller longer; they help our muscles grow, contract, and move. Proteins support our immune system, they support DNA/RNA, and they help us grow fingernails, and a protein-heavy...
Citrus- A Component in 90% of Classic Cocktails
Classic cocktail lovers know the key role citrus plays in their beloved libations. What would a Daiquiri, Mule or Margarita be without fresh lime, a Shandy, Sidecar or Whiskey Sour without lemon, a Manhattan without orange bitters and a Paloma without grapefruit?...About Author
Alexandra Hudak
Your Supplement/Health category expert. Let's talk about nutrition and health needs for your next product innovation!