by Alexandra Hudak | Mar 29, 2022 | Beverages, Nutrition, Savory, Snacks, Sweet Goods & Dairy
Talk about an electric show! Natural Product Expo West has always been the quintessential natural, organic and healthy products trade show and this year proved to be no different! We were back. The Givaudan team returned in person at Expo West for the first time since...
by Kim Duncan | Jan 14, 2022 | Beverages, FlavorFinders, MarketBites, Nutrition, Savory, Snacks, Sweet Goods & Dairy, Uncategorized
Several years ago, our consumer insights team decided it was time for us to jump on the segmentation bandwagon. We knew, though, ours had to be something that COMPLEMENTED other segmentations already out there. After realizing the treasure trove of data we had been...
by Jennifer William | Dec 9, 2021 | MarketBites, Nutrition, Savory
Fire-Up Your Thanksgiving Meal This year, Thanksgiving was WONDERFUL. Protein (aka the Big Cluck, Cluck) Turkey is the star of the show! But, let’s be honest, what folks look forward to is the abundance of savory sides to choose from that fill our bellies with joy. As...
by Alexandra Hudak | Nov 18, 2021 | Categories, Nutrition
Wait, are we already talking about 2022? Where did 2021 go and why do I feel like I still have so much I would like to accomplish before we get to 2022? Feeling overwhelmed or stressed may not be new to many of us, especially in today’s climate of uncertainty, living...
by Annaliese Hnat | Aug 24, 2021 | Beverages, Categories, Nutrition, Savory, Snacks, Sweet Goods & Dairy
If you were going on a date with a flavor, who would it be? You might be thinking: “You can’t use the pronoun ‘who’ with flavor because it is just a thing.” But flavor is more than a ‘just a thing’ to us. Flavors are our world...
by Alexandra Hudak | Jul 20, 2021 | Categories, Nutrition
Throughout the show, it is no surprise that the COVID-19 pandemic and health were discussed. This major shift around health has led to dramatic changes in our day-to-day lives and is evident within the dietary supplement space. With more people focused on improving...
