Recapping Natural Products Expo West 2026
Showing customers ‘We enable what’s next’, discover what you missed at Natural Products Expo West.
Givaudan Taste & Wellbeing NOAM returned to Anaheim, California, for Natural Products Expo West 2026, showcasing how science, creativity, and collaboration come together to shape the future of food and beverage innovation. Attendees experienced firsthand how flavors, botanical ingredients, and sensory elements unite to create functional products that consumers trust and love.
Interactive Experiences
From the concept demo featuring our ‘Calli Berry’ tea concept to our ‘Taste the Journey’ build your beverage touchscreen, guests discovered how Givaudan’s integrated capabilities—flavor, color, and wellness—help accelerate speed-to-market in product development.
Data Meets Sensory Creativity
Our latest digital tool, Myromi, was onsite as a next‑generation platform that brings insights and emotions together to inspire smarter formulation decisions and faster innovation.
Navigating Functionality and Consumer Trust
Givaudan hosted the expert panel “What’s Next in Food and Beverage: Navigating Functionality, Consumer Shifts, and Regulatory Readiness,” inviting discussion on how to align wellness innovation with authenticity and consumer expectations. You can watch the discussion.
“For years, Expo West has connected innovators in shaping the future of food, beverage, and wellness”, said Santiago Vega, Head of Taste & Wellbeing North America at Givaudan. “Even at a foundational level, our commitment to ‘We enable what’s next’ aligns perfectly with that spirit— as we help brands turn insight and creativity into products that truly make a difference for consumers to love and enjoy.”
~Santiago Vega
Looking ahead to what’s next
Expo West 2026 reinforced Givaudan’s leadership in Taste & Wellbeing innovation, helping brands transform bold ideas into real products that support health, enjoyment, and trust. We want to thank everyone who stopped by, tasted, and spoke with our experts. Together, we enable what’s next in co-development and innovation to help consumers deliver products that deliver enjoyable food and beverage experiences that feel good in mind and body. Visit Givaudan.com for more information.
Our Capabilities
Imagine
Innovation
Tools
Front-end Innovation
Ingredients
Sense Colors
Imagine
Innovation
Tools
Front-end Innovation
Ingredients
Sense Colors
Have questions about our flavors, ingredients, and colors? Reach out to a member of our team.
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