From organic and unique varietal coffees, to the explosion of homebrewers and microbreweries, and the boom of the artisan cocktail, the beverage arena is bending and twisting each day, delighting and inspiring consumers. Join the journey of exploration as we seek out new and exciting flavors, concepts, and notions.
Not Your Mother’s Wine Coolers
Do you remember the wine cooler fad in the late 1980s and early 90s? Well, these wine coolers were all the rage, but recently they have had an exciting makeover. We reinvented our traditional wine
Hard Seltzer Summer: The Trend That Won’t Quit
No Laws… I remember when my friend first handed me a White Claw during a get-together at her house 3 or so years ago. I was intrigued, but hesitant. She explained that hard seltzer is
Yoga, Wine, and Lions’ Mane… My COVID Essentials
This past year was definitely one for the books. We all had to adopt new routines to find sanity over the past 14 months. Recently during a call with my colleagues, we were talking about
Cocktail Flavor of the Month: Spiced Orange
“Back to Normal” If there is one thing the pandemic has done, it has heightened our awareness for comfort and connection. We anxiously look forward to those days of “normal” where events and experiences are
Chocolate: The Ultimate Indulgence
Some say chocolate is the ultimate indulgence. It’s a comforting flavor that almost everyone likes. Whether you prefer milk or dark, you can always depend on it giving rise to fond memories of days gone
A Day in the Life of a Flavor Investigator
For over the past decade Givaudan, in partnership with Bellomy, has been thinking about and collecting data for flavor segmentation. It started with a thought that flavor preferences aren’t bound by the traditional demographics we
Spice Up Your Life With Spicy Snacks
Looking to spice up your life but don’t want to leave your house? Look no further than your smartphone to find some spicy bites! According to Supermarket News, during the COVID-19 pandemic, of more than
State Fair Food
Summer is calling, but spring has barely sprung! One of the things I look forward to during warmer weather is state fairs, and they’re quite iconic in the Midwest. When I was a kid, the
Cocktail Flavor of the Month : Banana
Brief History about Bananas Bananas are some of the most versatile of tropical fruits. Originating from Southeast Asia, it is thought that bananas are one of the world’s first cultivated fruits. The path of the
Spilling the Beans on Plant-Based Coffee Creamers
The coffee creamer section is one of my favorites at my local grocery store. It’s colorful and big and always changing! I love to look at what plant-based options are hitting the shelves during my
Caramel: Understated Sophistication
A Familiar Friend Caramel is the friend who’s always there for you. To comfort you, have fun, make you laugh, and remind you of happy days. Chocolate might get all the glory, but caramel has
Rare and Unique Citrus Fruits Inspire Our Flavors
Givaudan is basic in citrus, meaning we process citrus ingredients in-house from all natural citrus raw materials. Givaudan is committed to citrus. Our TasteEssentials® Citrus program means we are committed to investing in citrus research,